Video Concept & Script

 

 
 
 

Overview

A B2B healthcare company wanted an internal campaign kick-off video to generate excitement around a brand relaunch.

Tsun
 

 
 

Team

  • Kate Carpenter Design

  • Rene Clark

Role

  • Video Script Writing

  • Video Production

Tools

  • GoAnimate

  • Adobe CC

 
 

 

Approach

 

Research

  • Employee Interviews

  • Content Audit

  • Marketing Material Review

 

Strategy

  • Concept Brainstorm

  • Storyboard

  • Script Outline

 
 
 
 

Result