Overview

A B2B healthcare company wanted an internal campaign kick-off video to generate excitement around a brand relaunch.

Team

• Kate Carpenter Design

• Rene Clark

Role

• Video Script Writing

• Video Production
  

Tools

• GoAnimate

• Adobe CC

Approach

Research

• Employee Interviews

• Content Audit

• Marketing Material Review

Strategy

• Concept Brainstorm

• Storyboard

• Script Outline

Result